Linus Williams Ifejika, popularly known as Blord, is a Nigerian cryptocurrency and fintech entrepreneur. He is the CEO of Blord Group, which includes multiple businesses in technology and real estate. 

Blord was born on March 14, 1998, in Umuji Ebenebe, Awka North Local Government Area, Anambra State, Nigeria.

Early Career and Education: He began his entrepreneurial journey as a phone repairer in Obiaruku, Delta State. He discovered cryptocurrency trading in school, starting on a platform called Paxful. He attended Anambra State University.

Career

Cryptocurrency: He is a prominent figure in the Nigerian crypto trading space, with his platforms Bitshop and JetPay being a significant part of his business ventures.

Fintech: He is also the founder of BillPoint, a bills payment platform, and operates other fintech businesses.

Real Estate: His company, Blord Group, has real estate investments in cities like Awka, Lagos, and Abuja.

Personal life: He is married to Dr. Francisca Obianuju Ikeolisa.

Legal Issues: Blord has faced legal challenges related to his business. In 2022, he was arrested by the Economic and Financial Crimes Commission (EFCC) but was later acquitted. In July 2024, he was arrested again by the Nigerian Police over allegations of fraud, money laundering, and non-compliance with financial regulations. He maintains his innocence in the ongoing investigation.

Net Worth: In 2025 BLord ignited social media by revealing his net worth is $300 million approximately ₦437.8 million. Just days after facing online backlash for supposedly ignoring his in-laws, BLord finally broke his silence. In a revealing interview, he shared the secret behind his empire: a patient, eight-year journey of smart cryptocurrency investments—with bitcoin playing the starring role in his financial success story.