Steven Nbienou Kouadjo, also known as Rodrigue Steven, is a prominent Cameroonian entrepreneur and philanthropist. Hailing from Balengou in Western region of Cameroon, he completed his secondary education at the technical high school of Nkolbisson, where he earned his baccalaureate.
After obtaining several professional degrees in Europe, Steven Nbienou Kouadjo joined the prestigious company 1xbet as an engineer. 1xbet is a Russian online sports betting company that operates in various countries around the globe. In 2011, Steven Nbienou Kouadjo brought 1xbet to Africa by securing an operating license for several countries, including Côte d’Ivoire, Burkina Faso, and Cameroon.
Today, Steven Nbienou Kouadjo serves as the president and director of 1xbet in Africa, with the company operating in 14 countries across the continent. In addition to his role at 1xbet, he is also the CEO of several businesses in Cameroon, Africa, and worldwide. Notably, he founded the startup “Nbiko,” which specializes in digital marketing, and holds 50% of the shares in the company “Ludus” based in Côte d’Ivoire.
In 2021, Steven Nbienou Kouadjo was ranked among the top 6 most successful Cameroonian entrepreneurs in the business world, alongside notable figures such as Baba Danpullo, Paul Fokam Kammogne, Rebecca Enonchong, Désire Colince, and Paul Biya.
Steven Nbienou is married to Cameroonian actress and businesswoman Muriel Blanche; they have a child. Steven Nbienou Kouadjo has an estimated net worth of $100 Million. Considering his business ventures his fortune will keep growing immensely. Unlike his wife, Steven Nbienou is considered a very reserved person; away from the media attention.
Steven Nbienou and wife, Muriel Blanche
Business and Career
Nbiko Group: Founded in 2022, this is a multi-sector business with operations in various African countries, focusing on commerce, tech, and real estate.
Nbiko Digicom: Established in 2020, this digital communication agency specializes in influence marketing, IT development, and strategic design.
Nbiko TV: In 2025, Kouadjo launched Nbiko TV, a Pan-African media channel created to give a voice to African youth.
SNK Holding: Since January 2024, Kouadjo has served as the CEO of this holding company.
1XBET: He is the Area Manager for Africa for the international betting company, a role in which he oversees its expansion into 14 African countries.
Philanthropy and Community engagement
Steven Nbienou Kouadjo Foundation (SNK Foundation): Launched in 2023, his non-profit foundation focuses on sustainable development through initiatives in infrastructure, education, entrepreneurship, and health.
Philanthropic actions: He has undertaken several charitable initiatives, including donating food supplies to Muslim communities during Ramadan and assisting orphanages in Cameroon.
AI For Africa: As part of a foundation initiative, the SNK IA Challenge was launched in 2025 to train young people in artificial intelligence.
The story of Steven Nbienou Kouadjo serves as an inspiring example of success for young African entrepreneurs. It demonstrates that with determination and hard work, it is possible to thrive in the business world and become a leader in one’s field.